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Product

One platform.Workflows connected.

FYVO brings content, pricing, social, metadata, and signal-driven optimisation into one controlled system designed for modern commerce teams.

Review recommendations, approve changes, and keep the operational layer behind your catalogue moving faster without losing oversight.

How it worksRegister for beta

Content

Product copy.Optimised.

FYVO continuously improves your product content using AI, search intent analysis, semantic SEO, and human approval workflows. Generate stronger descriptions, cleaner metadata, and conversion-focused copy in minutes instead of hours while staying consistent, searchable, and on-brand across your catalogue.

How it worksRegister for beta

Keyword Engine

Generates, scores, and prioritises commercially relevant keywords for your products.

Validation Suite

Checks readability, optimisation quality, structure, and compliance before approval.

Shopify Sync

Pulls products automatically and pushes approved updates live in a single click.

Re-optimisation

Refreshes ageing or underperforming product content continuously over time.

Rank & Learn

Learns from approvals, engagement, and optimisation outcomes to improve recommendations.

Smart Suggestions

Generates contextual recommendations designed around your products and store.

Search Intent

Aligns product copy to what customers are actually searching for online.

Enhancement

Transforms weak or outdated descriptions into richer, higher-performing content.

Semantic SEO

Builds deeper contextual relevance beyond simple keyword placement.

Brand Voice

Keeps terminology, tone, and messaging consistent across your catalogue.

Conversion Copy

Strengthens product messaging to improve clicks, engagement, and buying confidence.

Content Validation

Scores content quality before publishing using optimisation and readability checks.

Pricing

Prices.Analysed.

FYVO continuously analyses costs, margins, competitor positioning, stock levels, and market behaviour to prepare smarter pricing recommendations for your catalogue. Set your rules once, review suggested changes, and stay commercially competitive without manually monitoring every product.

How it worksRegister for beta

Market Monitoring

Tracks competitor pricing, stock availability, and market movement across your catalogue.

Pricing Analysis

Evaluates pricing pressure, demand shifts, and product performance trends automatically.

Margin Protection

Checks pricing logic and profitability thresholds before recommendations reach review.

Price Suggestions

Prepares optimisation-ready pricing recommendations using connected commercial signals.

Approval Control

Keeps pricing changes reviewable before anything updates live on your store.

Price Sync

Pushes approved pricing updates directly to Shopify through controlled workflows.

Competitor Tracking

Monitors competitor pricing movement and positioning across similar products.

Demand Signals

Adjusts pricing recommendations using demand, engagement, and behavioural trends.

Stock Awareness

Considers inventory levels and availability before preparing pricing changes.

Profit Intelligence

Balances conversion opportunity against margin and profitability targets.

Rule Engine

Applies pricing boundaries, thresholds, and business logic automatically.

Adaptive Learning

Improves future pricing recommendations using approval and performance outcomes.

Social

Content.Amplified.

FYVO turns product activity into social-ready content automatically. Generate captions, hashtags, launch messaging, and platform-specific posts designed around your products, audience, and brand voice while keeping approvals, publishing, and control in your hands.

How it worksRegister for beta

Event Triggers

Automatically creates social opportunities around launches, restocks, trends, and promotions.

Quiet Hours

Schedules posts for when your audience is most likely to engage and convert.

Hashtag Engine

Generates relevant, commercially aligned hashtags based on product context and intent.

Instant Captions

Creates social-ready captions from your existing product and catalogue data.

Multi-Platform

Adapts messaging and formatting for Instagram, Facebook, TikTok, and more.

Trend Smart

Monitors engagement patterns and emerging trends to shape future recommendations.

Trend Awareness

Adjusts social messaging around seasonal behaviour, trends, and demand shifts.

Audience Targeting

Shapes content around different customer types, intents, and audiences.

Launch Campaigns

Generates launch-ready social content for new products and collections.

Visual Pairing

Matches captions and messaging to product imagery automatically.

Posting Cadence

Maintains consistent social activity across your catalogue over time.

Learning

Learns from approvals, engagement, and publishing outcomes to improve future content.

Metadata

Details.Structured.

FYVO automatically cleans, structures, and improves the hidden layers behind your catalogue. From alt text and filenames to SEO metadata and accessibility signals, it keeps product data organised, searchable, and optimisation-ready without manual cleanup work.

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Image Detection

Identifies missing metadata, accessibility gaps, and image optimisation opportunities.

Alt Text

Generates descriptive, accessibility-friendly alt text aligned to product context.

Filename Cleanup

Creates cleaner, SEO-friendly image filenames for better organisation and discoverability.

Metadata Checks

Validates metadata quality, structure, and optimisation consistency before approval.

SEO Metadata

Improves metadata alignment for search visibility, accessibility, and product relevance.

Metadata Sync

Pushes approved metadata updates directly back into Shopify automatically.

Accessibility Signals

Improves accessibility readiness across product imagery and metadata structure.

Search Visibility

Strengthens metadata relevance to support indexing and organic discovery.

Image Context

Understands product imagery to generate more accurate descriptive metadata.

Consistency

Keeps metadata formatting and naming conventions aligned across your catalogue.

Bulk Cleanup

Processes large product catalogues automatically without manual editing work.

Metadata Learning

Improves metadata recommendations over time using approvals and optimisation outcomes.

Market intelligence

Demand.Detected.

FYVO connects real-world demand shifts to optimisation opportunities across the store, turning weather movement, competitor activity, behavioural trends, supplier changes, and market signals into structured, reviewable action.

Instead of relying on static seasonal calendars, FYVO continuously monitors emerging behaviour to identify opportunities before they peak. Signals are translated into actionable recommendations across content, pricing, metadata, social, and merchandising workflows.

How it worksRegister for beta
Retro computer monitor representing market signal detection
weather.signal(cold_snap_north)demand.detect("indoor comfort")competitor.price.delta(+8.4%)search.intent("next day delivery")social.velocity("home organisation")supplier.stock.watch("seasonal outdoor")basket.risk(mid_month_slowdown)margin.window(open)trend.score("summer accessories", 92)delivery.anxiety(rising)content.queue("comfort-led copy")pricing.review(required)metadata.refresh.readymarket.signal(payday_weekend)approval.queue(priority_high)opportunity.prepare("demand shift")weather.signal(cold_snap_north)demand.detect("indoor comfort")competitor.price.delta(+8.4%)search.intent("next day delivery")social.velocity("home organisation")supplier.stock.watch("seasonal outdoor")basket.risk(mid_month_slowdown)margin.window(open)trend.score("summer accessories", 92)delivery.anxiety(rising)content.queue("comfort-led copy")pricing.review(required)metadata.refresh.readymarket.signal(payday_weekend)approval.queue(priority_high)opportunity.prepare("demand shift")

External Monitoring

Watches weather, retail trends, sport, events and behavioural shifts that influence demand.

Signal Analysis

Evaluates trend momentum, behavioural movement and market conditions for useful opportunities.

Mapping

Connects live signals to relevant products, collections, pricing and campaign opportunities.

Demand Scoring

Scores signal confidence, relevance and priority before anything moves into review.

Human Review

Keeps suggested opportunities reviewable before content, pricing or publishing updates go live.

Adaptive Learning

Improves recommendations using behavioural patterns, trend performance and approval behaviour.

Built for commerce

Built for commerce.Ready for Shopify.

FYVO starts with Shopify because it provides the strongest foundation for connected commerce optimisation at scale. Its ecosystem, APIs, catalogue structure, and workflows make it the ideal environment to build and refine intelligent optimisation systems in real-world conditions.

By focusing on a single platform first, FYVO can go deeper into optimisation quality, approvals, publishing, pricing, metadata, and automation workflows before expanding into other commerce platforms over time.

Register for betaHow it works
Launch
Shopify

Primary integration

Future integrations
WooCommerce

Planned

BigCommerce

Planned

Adobe

Planned

API

Planned